All posts by AltusHost

Skrill logo

Skrill is back! :)

We are very glad to inform you (all of our current and, of course, new clients) that Skrill is again acceptable at AltusHost B.V.!

Yes, we know, it has been a couple of years without Skrill. And to be honest, we haven’t missed it that much, but, our clients surely did. No hard feelings, though. 🙂

So, we’ve put some extra effort and together with our friends from Paysafe Group, we’ve managed to get Skrill back!

Now, we accept over 10 world’s most used payment methods so that you can get and use our services way easier.

If you have a suggestion for us in terms of new payment methods you would like to have and see next, please contact us.

We will try to make it happen! 🙂

BitPay: Bitcoin network conditions and a change to minimum invoice amounts

Hey there!

As you already know, AltusHost has been using BitPay as a payment processor for Bitcoins for a while now.
Years long partnership with BitPay is one of our favorite ones, and it will stay like that, due to amazing service this processor offers.

In this article, we’ll be the messengers of BitPay news about the upcoming trends and last week’s turmoils in Bitcoin Network.

As we are a client and a partner of BitPay, this rule will be applicable to our clients as well.

The BitPay Team Says:

The Bitcoin network has been seeing record transaction volume in the last few weeks. This growth has also led to record network congestion and record-high bitcoin miner fees.

Miner fees are now more than $30 per transaction on average. To protect purchasers and to continue to offer service for Bitcoin payments, we are now requiring a new invoice minimum payment amount of $100 on all BitPay invoices.

Why BitPay is raising the invoice minimum to $100 Bitcoin miner fees are the costs to purchasers for sending Bitcoin transactions. BitPay also pays these costs as an operational cost for sweeping and processing payments received to BitPay invoices.

Find more details here.


24th december, 2017

Yesterday we shared an emergency update about Bitcoin network conditions and BitPay invoice amounts. We temporarily raised the minimum BitPay invoice amount to $100 to respond to current bitcoin network conditions.

We continue to monitor bitcoin network conditions, but we have re-enabled BitPay merchant invoices and BitPay card bitcoin-to-dollar loads for $5 or above. BitPay Card orders are also once again available.

Our BitPay payment minimum changes are based in large part on the miner fee costs of sending and refunding mistaken payments which many bitcoin wallets make. Our recent Payment Protocol improvements to the BitPay payment experience have effectively eliminated these payment mistakes. This has allowed us to make $5 or greater invoices available once again.

Many invoice payments under $100 may still be uneconomical for bitcoin purchasers due to high bitcoin network fees. However, they again have the option to send these smaller payments if they choose.

We do not have plans for further immediate changes to the minimum BitPay invoice amount. We will provide as much advance notice as possible to our users in case this changes.


If you have any questions or concerns about this, feel free to contact us.

Learn about .TK domain name extension

Did you know that .TK belongs to an small Island country Tokelau? Tokelau flag

Zone Info
.TK is the official country code Top-Level-Domain (ccTLD) of Tokelau.

Zone Use
A .TK Domain is normally used by companies or private entities who are located in Tokelau. In Germany is has become quite favourable as a domain for the Telecommunication (Telekommunikation), or Trekking business.

Minimum: 4
Maximum: 63
Letters and numbers
Hyphens (“-“), however not at the beginning or directly in front of the TLD

Register .TK domain name as low as €7.50 EUR per year

New Payment Methods Available at AltusHost!

Hello there. We have an announcement to make.

So, everyone who has ever considered to buy something on the internet, wants to have an easy way to pay the thing they want.
Without million suspicious steps and overblown process fees. And above all – yes, it has to be an absolute safe way of paying.
Nobody wakes up having a thought that it would be a swelling idea to have all money completely vanished from his or hers credit card, for no reason.
But in this day and age, with so many electronic alternatives to traditional paper payment methods, you are able to choose your own way to buy that new PlayStation online.
Or pay for a web hosting service.

We at AltusHost understand how important is to have a choice of different easy and secure payment methods.

So far, over 15.000 of our valuable clients have been paying for their servers and hosting packages via standard bank wire transfer, credit cards (Visa, Master and American Express), PayPal, Payza, Bitcoin, Webmoney and SEPA Direct Transfer.

But, starting this April, we offer you five new Payment methods!

Here they are:

That’s it for now. 12 Payment Methods are at your disposal.

If you have any questions, concerns or maybe you just want to say hello to our friendly support team, drop us a line on LiveChat, or at billing

Developing a Content Strategy that Will Surely Help You Win Big in 2017

Content marketing was HUGE in 2016. And judging by everything that has been going on in this field in the last 12 months – it’s getting bigger! A LOT bigger. Like Bruce Banner when he gets all super angry.

Digging through various different research results these last couple of days, it became crystal clear to me that content marketing is still on the rise. It’s still growing and provoking interest in all sorts of different circles. Even those you’d least expect.

Personally, I know a couple of small time entrepreneurs who made this 2016 their most profitable year yet just by adding content marketing to their overall marketing mix.

These days, loads of people I know are actively reading up on content marketing and trying to figure out how to make it a crucial component in their 2017 marketing strategy. They have finally started seeing this marketing technique for it truly is – a perfect solution for engaging and educating your target audience.

But why now? Content marketing isn’t something new, so why is it trending now? Why is it suddenly so important for all types of brands to regularly feed their followers and leads with all sorts of webinars, blog posts, use cases, case studies, infographics, etc?

Because in order to truly interest someone in doing business with you in this day and age, it’s imperative that you constantly showcase your worth. A well thought-through, organized, and executed content strategy is one of the best ways to pump up your brand awareness and convert your leads into actual paying customers.

As a tech company that operates in a very specific market, we at AltusHost constantly find ourselves in situations where we need to create additional understanding about our services and generate new interest in our brand. That’s why content marketing has been a huge part of our business these last couple of years.

Even though it’s never easy, when done right – content marketing has the power turn even the most obscure brands into genuine industry leaders.

The Rise of Content Marketing

In this highly-competitive world, the only thing that can really sell your products and services is your skill to demonstrate their value.

Never forget that.

People aren’t really interested in classic advertisement anymore. Studies have shown that modern shoppers are far more interested in starting personal relationships/conversations with brands, instead of just reacting to generic discounts and proposals.

When you dig in deep and analyze consumer behavior (in general) on a much larger scale, you’ll easily see that people don’t really buy things anymore just because they look pretty. No. They’ve finally stopped picking up random items from the store shelves and hoping for the best. Today’s shoppers know better than that. They’re far more educated and harder to manipulate.

Modern shoppers have only one thing in mind, and that’s value.

Especially in the B2B world. After crunching their numbers, the guys behind Curata claim that by the end of 2017, 51% of all companies will have an executive in their organization who is directly responsible for developing their in-house content marketing strategy.

But that’s not all. It is also said that now around 50% of B2B buyers rely more on content to research and make B2B purchasing decisions than they did a year ago.

So, What Do These Numbers Actually Tell Us?

Well, just that the habit of making uneducated guesses is now officially dying. In this day and age, shoppers want something that’s serves some real purpose or solves a particular problem for them.

The golden age of 30 second TV commercials is long gone, my friend. A lot of brands today are building their marketing strategy around a genuine consumer collaboration model that builds buzz and get people to partake in your content creation process on their own terms.

In order to convert a certain lead into a sale in 2016 (and the upcoming 2017), you need to convince your potential shopper that your products and services are really worth his/her time and money. The only way that you can do that is by creating all sorts of amazing content that proves that you’re better/different than your direct and indirect competitors.

As you know, if you have been revisiting this site for quite some time now, content marketing is a subject that I often cover on this blog. During these last 18 months, I’ve done my best to help you understand how to create amazing content and prove its ROI.

Looking back on everything I wrote here in these last 12 months, I would say that the key takeaways from my 2016 content marketing efforts are:

1. Design multiple, precise customer personas;
2. Focus on quality, not quantity;
3. Always do your best to create “original 10x content”;
4. Make different types of content that speak to your audience in every stage of your marketing funnel;
5. Don’t just write fluff – solve problems for your reader;
6. Data is a great sidekick, but a terrible leader – use your numbers to guide your content marketing efforts, but only to a certain extent;
7. Always tell a story, don’t just list facts;
8. Always write for an audience of exactly one;
9. Find your short and long-tail keywords, but don’t just settle for what Google’s Keyword Planner has to offer you;
10. Measure your success, be patient, focus on content that offers direct, collective and second chance return of your investments;
11. Combine your SEO and content marketing efforts.

These are just some of the major takeaways from 2016.

Even though I shared a lot of value here and tried my best to teach our audience such things as: the [Persona] + [Use Case] Formula, proper storytelling, how to use data to supercharge your content marketing efforts, etc – the truth is, I never really discussed strategy with you.

So, having this in mind, I’ve decided to make the rest of this post all about content strategy:

The 2017 Content Strategy

In this upcoming year, in order to make content marketing worth your while, you’ll need to build your strategy around an idea that actually stimulates people to communicate with your brand and recognize your content as something more than that just another text or image online.

Every 2017 content marketing strategy should be built around that. You want to create content that provokes people to act and react on what you share online. In 2016, one thing was clear – dynamic storytelling is king! Every brand that decided to think beyond traditional media formats and really focus on interaction has won big in this department.

In order to grow your business online, you need to do a lot more than just create content. You need to get people to really read it, understand it, and in the end – amplify it. That’s why your content needs to be more about your customers, than your products.

The guys at Coca-Cola have a great understanding of that. They call this strategy “liquid content”. Why? – Well, because, its prime objective is to easily and freely flow from one consumer to another. That type of content basically begs to be shared. It’s irresistible and so contagious that it cannot be controlled. It immediately sparks a lot of interest from its targeted audience.

Liquid content is important for brands because it:

1. Often (if done right) outgrows your expectations and helps you learn a lot of new things about your audience;
2. Positions your company as an expert in its field;
3. Builds up brand awareness through entertainment;
4. Spikes up customer interests in your company, services, and products;
5. Creates loyal raving fans and followers that money cannot buy.

Adopt the 70-20-10 Rule

Even though liquid content should be a huge part of your 2017 content marketing strategy, that still doesn’t really mean that you should kill everything that has been going great for you so far in this department.

Sure, in this day and age, a lot of people are interested far more in interactive content than anything else, but there’s still a huge demand out there for case studies, white papers, webinars, and all sorts of videos and blog posts that educate users about your products and services.

Traditional content formats aren’t dying, they’re just transforming into something far more powerful.

Regardless how many blog posts and case studies get published every single day online – this type of content will never go away. I truly believe that. Creating how-to content around relevant short and long tail queries is still every content marketer’s bread and butter, now and forever.

But, you cannot stop there. You need to mix it up a bit if you want to rise above your competitors and become a top player in your niche. That’s why I suggest the 70-20-10 investment principal for everyone who plans to see significant ROI from his/her content marketing efforts in this upcoming year.

In case you’re not familiar with this strategy, allow me to explain it to you:

A 70-20-10 rule is a content marketing principle in which certain brand invests 70% of its resources into creating low-risk content, 20% into new trending formats, and 10% into risky ventures that could become tomorrow’s 70% or 20% content.

By following this blueprint, regardless how you do in these last two stages, you’ll instantly turn your business into something more than it already is. Innovation is a big part of content marketing. Apart from chasing old KPIs in this field, you should always try your best to change the game and bring something new to the table. Even though if you first don’t succeed, it’s only a matter of time when you’ll be rewarded for your efforts and bravery.

Goran Mirkovic.


3 Backup Strategies for Keeping Your Business’ Data Safe and Secure

Picture this scenario:

You’re a CEO and Founder of a hot new app that’s generating loads of new customers every single day.

Naturally, you’re feeling good about yourself. And why shouldn’t you? Your business is booming, everything seems to be going fine, you’re enjoying the fruits of your labor and watching people spread good words about your brand all over the Web, until one day – a certain bug shows its ugly face in your code, causing data loss in certain versions of the company’s Mac application. It starts deleting images and other attachments under specific conditions.

The horror, right?

You try everything, but regardless of much money and effort you invest in recovering your data, sooner or later you’ll have to face the facts and accept that your data is lost forever.

Even though this scenario basically brings your worst nightmares to life, it still sounds quite unlikely, doesn’t it? It still feels like something that could never actually happen to an actual business?

Well, you’re wrong – this exact scenario happened to Evernote, forcing the company to contact its top users and explain to them why, for example, a crucial part of their PhD thesis is now lost forever.

Not a pretty picture, is it?

As you can imagine, those type of conversations weren’t that easy to handle. They brought a lot of stress and dissatisfaction to the table, forcing more than a few Evernote users to instantly delete their account and move their notes to a whole new place.

The Evernote case is just one of many. There are literally thousands of examples concerning data loss that can be found online. Even though losing your information at first seems like something that only affects careless businesses, the sad truth is – it could happen to everyone. Yes, even major companies like Google.

I remember like it was yesterday – Back in August 2015, Google reported it’s lost some of their cloud customers’ data. After the local power grid got struck by lightning 4 times (yes, you read it correctly – 4 times), the discs at some of Google’s data centers in St. Ghislain (Belgium) got instantly fried and wiped clean.

Heck, just a couple of days ago, Yahoo disclosed that 1 billion of their user accounts have been compromised.

Yes, you read it right. One billion.

So, what can we learn from these examples?

Well, among other things, that data loss can happen for any number of reasons.

Buggy software, natural disaster, higher forces, awful coincidences, hardware failure, data corruption, frequent hacker attacks – these are just some of the events that could rob you of your precious company and customer information.

The Loss Of Your Data Will Most Likely Destroy Your Business

If you’re someone who makes his/her bread and butter from what you do or sell online – then your data is everything to you. It’s the lifeblood of your company.

Let’s get back to Google and Evernote for a second. Knowing how these two brands operate, you could say that user data is basically everything to them. People use Evernote to store and organize their files in an always accessible place.

That being said, if Evernote loses its user data, it’s only a matter of time when the guys behind this band will be forced to close-up shop. I know this seems harsh – but, believe it or not, research has shown that 60% of companies that lose their data will shut down within 6 months of the disaster.

That being said, you cannot really afford to expose your information to any risk.

So, having all this in mind, how does one protect himself/herself from data loss?

Easily, by applying one of these backup strategies to your business.

Remote Backups

This is the best of the best. For those who are not familiar with the term, “remote backup” refers to a method of data storage in which files, folders, and basically all types of information, are being stored on a safe remote server.

Even though most people understand that having copies of your files locked safely away safe in a secure and secluded place is the right thing to do – most of them never really take the time to actually create their backups.

They also have “something better to do”, which is ironic, when you understand what’s the heart and soul of their business.

Like I wrote before, most of them feel like this sort of thing will never happen to them, and that’s why, sooner or later, their business suffers huge losses that have extremely negative effects on their overall reputation and financial situation.

Unlike most of them, I just don’t really feel comfortable exposing myself to unnecessary risk, especially when I know that this kind of horror can be easily avoided just by investing in Offsite Backups.

We at AltusHost truly understand the importance of data.

That’s why we offer Offsite Backup services on our powerful Storage Servers, located in Amsterdam, Netherlands. All backed up data is encrypted for an additional layer of protection. It doesn’t really get any better than that.

Leave your backups to professionals and you won’t have to worry about a thing.

3-2-1 Backup Strategy

Second best, but still effective. In a nutshell, this strategy is all about creating 3 copies of your data, 2 of which are created on different mediums, and 1 on an additional external hard drive. I know this seems a little too complicated and paranoid, but believe me – you can never be too careful. Especially when the future of your business is on the line.

Even though a lot of people feel like having an onsite backup is enough, we AltusHost know that better. We know this particular type of copy is also susceptible to data loss. Especially if your copy is close to the original, and there’s even a slightest of chance that both of your copies can be affected by the same disaster.

As I already wrote about above – your data is your company’s lifeblood, which means that you need to do everything in your power in order to make sure that you never lose it. That’s why we advise you to always have multiple backups of various different mediums.

Private Cloud Storage

Private cloud storage offers scalable, easy-manageable and provisioned storage to all types of users who are in need of a digital place for keeping their private data intact.

I know, after hearing about those celebrity data scandals, on one really trusts the cloud. These days, people don’t really feel comfortable placing their data in the hands of third-party public cloud vendors.

Why? – Well, for various different reasons. First and foremost of all, because cloud services are often threatened by cyber criminals. They know that most people store their data online. However, if you know where exactly your data is being stored and your vendor allows your to have full visibility of the cloud – this could do the trick.

You need to know what data is being shared, as well as how a third-party vendor plans to deal with potential data breaches. Researching cloud vendors before starting a business relationship with them is of utmost importance.

Six Outstanding Ways to Use Visual and Content Marketing to Promote Your Business

As a digital marketing professional, you are always on the hunt for new ideas for your social and digital streams. It’s normal to look for new ways to market your wares and to bolster the reputation of your brand.

If you’re looking for a killer strategy to set your brand on fire, consider incorporating visual and content marketing into your current practices. Video is on the rise in the digital sphere, with consumers preferring emotive videos with captions more than blogs. 

Read on to get our six outstanding tips for incorporating more visuals and video into your content marketing strategy. You’ll get more views, more engaged users and more return on your investment.

To Start: Copyright Your Content

If you want to make sure your visual content is protected and other brands can’t steal it and use it for their gain, then make sure you learn how to copyright photos. The process is for copyrighting photos is fairly easy, and you can do it online via the U.S. Copyright Office. If you don’t copyright your photographs and someone uses them improperly, then you could be disenfranchised. 

Once photos are copyrighted, and someone uses them without paying you or crediting you, each infringement they make can carry up to a $150,000 penalty. So it is well worth it to make sure your unique and creative content doesn’t get the exposure or into the hands of people you don’t want to have it. For a big brand especially, you want to protect all of your assets and protect your clients as well. Make sure you are thinking about whether you need to copyright your assets, so you don’t lose out. 

1. Don’t Just Talk

You’ve got to show your customers why they should care about your product and services and use their hard-earned money to buy them. Photography is an effective way to put your wares in the very best light and to show how beautiful, simple, and engaging they are. Add even more effectiveness to showing instead of telling by posting simple tutorials that demonstrate how to use your product.

2. Make Your Customers VIPs

Incorporating a behind-the-scenes, exclusive demonstration or tour that helps your customers see the value of your brand is an easy and efficient way of integrating visual content marketing into your streams. Consumers want to feel that they are getting added value, and exclusivity is one way to give that to them. That means identifying your customer persona and understanding what they need.

It’s a potentially crucial factor when creating your marketing strategy, so don’t be afraid to expand your team in order to get the best content possible.

3. Try Out Video Tips

Related, customers want to learn things they didn’t know. They want to see how your product is going to solve some problems in their lives. When you can give them quick tips via a live or filmed video that is not about your product but is related to it, then they will feel that they really need it.

4. Let Your Customers Tell Their Stories

If you want to see your social media channels go through the roof with engagement and customer satisfaction, then you’ve got to incorporate user-generated photographs and videos into your stream. Maybe you create a short campaign with a custom hashtag. Let’s say you are a company that sells adventure gear. 

You could ask your customers to answer a question or tell a story about their most memorable adventure. You then could feature the best stories and photographs on your social channels and ask your users to vote for the most inspiring stories. You could give away prizes for the finalists and a grand prize for the story and photo with the top votes. This is an excellent way to use user-generated content to boost your business and win big with your audience. 

5. Make It Human

When a customer feels that you are touching on the emotive, common experience of being human, it’s amazing what they will do. They feel part of a bigger movement and family. They feel more loyal and engaged like you are on their side and relevant to their lives. They’ll be more interested in hearing about what you have to offer if they feel they can relate to you in a common and shared experience. 

And, that’s exactly what you should be going for with our visual content. You want to remind your customers of the human experience and how that binds us together throughout time.

Try to incorporate that concept into your visual content strategy. For example, you may think about doing a video series in which everyday people talk about how your company has improved their lives. The theme is up to you. It’s just that you want to tap into the human experience through a video series of ordinary people that your customers can relate to at the end of the day.

6. Don’t Be Afraid to Use Graphics

Graphics are a great way to communicate information about your brand and your products. Just make sure they are adding value. Whether you create a small infographic that can be shared on social media or a quick list of tips, you can use graphics in interesting and beautiful ways to engage with your audience. 

Plus, the more easily they are to read and to share, especially on social media, the better your chances of getting a boost across all of your platforms. Be creative, and keep it simple as you develop new graphics for sharing. 

7. Is It Time to Take Your Content to the Next Level?

If it is, then don’t miss out on all that multimedia has to offer you. The popularity of video is only going to rise in 2017, and that’s why it’s so important to be on top of this trend. 

Whether you are trying out a Facebook Live video to give your viewers an exclusive insider view of your brand or you are using it to give them quick tips, make sure visually engaging content is involved. You may need to outsource freelancers and other professionals to get the high-quality of content you want, but it will be well worth it.

Keep in mind these six outstanding tips for using visual and content marketing in your digital and social strategies and watch your viewership take off.

Author bio: Alex Moore is a Business Management graduate focused on everything business, tech, and marketing. His burning desire is to make it as an expert writer in the field, so if you have any suggestions for him, do not hesitate to leave a comment or get in touch on Twitter at alex_moore01.

What is the Difference Between Windows and Linux for Web Hosting?

For most inexperienced digital entrepreneurs, web hosting tends to cause a lot of problems.

It’s something that’s known to create confusion in their heads.  

Why? – Well, because, they don’t really know where to start here. There are just too many different options to choose from.

It’s overwhelming.

And the worst thing of it all? – No one really has the time or luxury to spare on experimenting with various different hosting packages and providers.

Everyone is looking to get their website up and running ASAP.

Picture this scenario:

A small time entrepreneur, let’s call him Bryan, has decided to take his online game to a whole new level and start doing everything in his power to blow his direct and indirect competitors out of the way.

Bryan is determined to see his plan become reality, so, naturally, he cannot afford to waste any time on trivial things. B-man cannot allow his website to be stuck in development for weeks and months. No! He needs to get his project quickly off the ground and start generating those leads and customers before someone figures out what he’s doing and steals his bread and butter right in front of his nose.

Even though Bryan’s plan sounds pretty straightforward, he’ll soon figure out that getting his professional website up and running isn’t quite a walk in the park.

Like I said above, there are just too many questions Bryan needs to answer before he can actually enter his development phase.

First and foremost, the question about his hosting situation.

And this concerns everyone, not just Bryan. Yes, you too.

Why? – Well, because, without a proper hosting solution, your website cannot function. Simple as that. It doesn’t really matter how good your idea, design or marketing may be, if you don’t host your site on a professional and secure server – your business is toast!

Terrible hosting can destroy your entire site and your reputation as well. It can be quite fatal for your work. If you don’t take it seriously and figure out what you need here  – metaphorically speaking, you’ll have to kiss a lot of frogs until you find your prince in shiny armor.

It doesn’t really matter if you’re like Bryan interested in creating a small business site, a big ecommerce platform, a blog, or something completely different – you’re no.1 goal here is always the same: You need to make sure that your site is always accessible to anyone that could be interested in what you have to say or sell online.

Apart from that, you want to make sure that your and your customer’s data is always well-protected.

Web Hosting Is Not Something That Can Be Randomly Bought

Having these things in mind, we can agree upon that figuring out what type of web hosting and provider perfectly suits your needs is not really something that you can do with a simple Google search.

In order to choose the best option out there for you and your brand, you must first see why do people look for professional hosting solutions. Next to that, it’s important that you understand the differences between free and paid hosting providers and all the pros and cons that come with choosing a particular type of hosting.

Once you do that, you start comparing prices, and grasping the performance and limitations of each and every hosting package and provider out there.

Which hosting brand offers the best quality/price ratio for our needs? Which hosting companies are most popular? What are the people saying? How good does a certain web host treat it’s customers? Is their network stable? What does the brand do to ensure the safety of user data? – These are just some of the questions you need to answer for yourself before you start to even consider doing business with a certain provider.

Even though most people easily come to terms with all the basic hosting packages, they still struggle to understand the difference between hosting your site on a Windows or Linux server.

That’s why I’m writing this post. I’m gonna make it clear to everyone who doesn’t really get this what separates these two options:

Windows Vs. Linux

As you already know, Linux and Windows are two different type of operating systems. Both of them work fine for most basic customers. It’s your choice to pick whether you want to opt your hosting package for Linux or Windows technology. Both formats will smooth on any type of machine, and they’re capable of powering all your requirements.

You can rest assure knowing that you cannot make a catastrophic mistake regardless whichever of them you choose.

Both of them come with FTP access and a range of web page publishing options so, if your computer runs on Windows for instance, it doesn’t mean you have to opt for Microsoft web hosting. Linux will also work fine on that machine, regardless on which OS it runs.

Each technology, however, has its own distinct advantages for users.

So, What’s the Difference Between Windows and Linux Hosting?

Well, the difference is that both of these systems run of different scripts and databases. That’s why it’s important that you think in advance if you’ll be in need of any special Windows script languages.

Linux is a more popular option.

Why? – Well, because it has more of the features web designers expect. So unless you have websites which need specific Windows applications, Linux is the preferred choice.

Linux is better for high-quality open source software. This sort of thing usually becomes available for Linux first.

Every operation you perform on a Linux server can be trivially automated by copying the commands you ran into a text file. With its characteristic reliability, stability and efficiency Linux proved itself in complex web and mailserver environments. If you use PHP, Perl, or MySQL – then Linux is definitely for you! This particular system is great for blogs, online stores, forums, etc.

On the other hand, Windows makes it easy for user  to execute conception frameworks, .NET framework or SharePoint. If you’re interested in adding Windows applications or ActiveServerPages, .NET script languages, VisualBasic or Microsoft SQL databases to your site – the you know with what kind of server you should go.