Common Mistakes to Avoid When Choosing a Web Hosting Company

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Common Mistakes to Avoid When Choosing a Web Hosting Company

A website is an anchor of your business, so you have to make it both well-designed and perfectly functional. While the former depends on your own skills and creativity, the latter is all up to the web hosting company you choose. This means you have to be very careful while looking for the right provider.

It’s almost like searching for a hotel since you want it to be as cheap and comfortable as possible, with the highest level of room service. The same goes for web hosting because you want to feel pleased and relaxed using it, but avoid huge expenses in the process.

However, this doesn’t come without a fair dose of research and analysis, and that’s exactly where most webmasters make a mistake. They don’t do the homework and end up using a low-quality service.

Now, brace yourselves for some of *the most common mistakes* to avoid when choosing the right web hosting company.

1. You Go For the Free Web Hosting Services

Let us go back to the hotel analogy and ask you a simple question – have you ever booked a room free of charge? We bet you haven’t because it just doesn’t make sense. And if you believe that it makes sense to get a reliable hosting without ever spending a dime on it, you are terribly mistaken.

IT experts at claim that you always get what you give when it comes to web hosting providers: “A free service might be a convenient option for amateur bloggers or small communities, but never for the full-time organizations with the bigger business goals.”

If you are wondering what seems to be the problem with free hosting, there are a few basic things to consider:

1.The service is often slow and unavailable

2. It displays 3rd party ads

3. Free hosting doesn’t give you the opportunity to scale your business

4. You can hardly improve search engine ranking

All these issues will make your website dysfunctional, chasing away the majority of visitors. For this reason, you should definitely skip the free version and find a paid hosting that really fulfills its purpose.

2. You Choose Based On Prices

This mistake may sound a little counterintuitive after our first suggestion, but it’s actually true. You shouldn’t buy web hosting based on the price exclusively because it’s not always a credible indicator of its performance.

Web hosting could cost you anything between $5 and $100 a month, but you need to take several features into account before taking any major actions. First of all, higher prices could be a matter of good marketing, thus making the service look better and more authoritative in the eyes of a typical customer.

On the other side, you will sometimes find suspiciously cheap providers because they offer discounts for first-time users. The price doesn’t necessarily mean they are underperformers – it only suggests they are eager to attract new clients with lower prices.

You should also keep in mind that most of the prices you see online are available only if you pay for the whole year in advance.

So, what are you supposed to do here? We highly recommend you determine priorities. Make a list of features you need, keeping in mind the possible scaling issue in the near future. Once you’re done with it, you can look for companies that are able to fulfill your demands and compare their prices.

3. You Believe In the “Unlimited” Story

A lot of times you will see ads promising limitless features, especially in case of shared hosting providers who want to attract more clients with pompous promises. Don’t believe it because it’s simply not true.

Namely, there are no such things as unlimited bandwidth or storage. Shared hosting providers have a certain capacity, and it usually fails to live up to the expectations. The results are always poor website performance, uptime problems, and low page load speed. Besides that, you could be facing additional problems:

1.No multiple POP accounts

2. No website performance statistics

3. No option to install your own software

4. No SSH

These are all serious issues. According to the report, 40% of users will abandon the process if your website takes more than three seconds to load. They don’t care about your web hosting dilemmas – they just want you to ensure the best customer experience.

What should you do in this case? The solution is simple: read web hosting specifications carefully and pay special attention to the restrictions. It will help you to figure out the real configuration and determine whether it suits your needs or not.

4. You Fail to Find and Check Online Reviews

Word of mouth represents an extremely important indicator of web hosting quality, so you must use this tool to check all options before making the final decision. With online reviews at your disposal, you can explore most of the features we mentioned above, including:

1.The overall performance

2. Frequently mentioned bugs

3. Possible security issues

4. Customer service

5. Recent complaints

Bear in mind, however, that web hosting companies understand the importance of online reviews. They often create fake testimonials and pay for positive comments to improve online reputation, so you have to check the authenticity of user reviews.

Our suggestion is to find and consult trustworthy online sources. If you still don’t believe any of these, there is another way to find an authoritative web hosting provider. Namely, you can explore and compare their cancellation rates. High-quality services rarely go above 10% in this field, so you can consider it an accurate indicator of professional credibility.

5. You Don’t Test the Customer Support

Regardless of the provider’s quality, you will be facing occasional web hosting problems. In such circumstances, agile customer service can make all the difference for your business. While most companies guarantee 24/7 support, a few of them actually fulfill the promise.

For this reason, you should test their efficiency before sealing the deal with any company. If they offer live chat, phone and email support, don’t hesitate to call or send them a message to ask the basic web hosting-related questions.

A good customer service team will be glad to answer your inquiries because they know it’s the only way to impress prospects and win over new clients. They should respond in a timely manner, and it should be a relevant indicator of the web hosting quality in general – but it’s up to you to make the first move.

We live in the digital age where people expect to reach any kind of information within seconds. What does it mean for you as the webmaster? It means you have to ensure the highest level of website efficiency and performance in order to indulge your customers.

The only way to do that is by finding a reliable hosting provider who can make your site running smoothly in the long-term perspective. In this post, we showed you the five most common mistakes to avoid when choosing the web hosting company.

Did you ever have to face some of these issues? Do you have other practical suggestions to share with our readers? Share your opinion in comments, and feel free to post a question if you need additional explanations – we would be glad to help you out!

About the author: Scott Mathews is a professional content writer in such topics as work productivity, IT, business relationship and SEO. Scott`s the biggest passion is blogging and travelling. He regularly takes part in different career growth conferences and contributes his posts to different  websites. Contact him on Facebook and Twitter.

Picking the Right Web Host: It’s More than the Price!

If you are setting up your business’ website, or if you’re planning to revamp your current website for a better one, then choosing the right web host is important. Web hosting provides the needed technology like servers, as well as accessory services, in putting up a website on the Internet.

There are lots of web hosting services out there, and choosing the right one may be challenging. While there are people who base their choice of a web hosting service on prices, this should not always be the case. When picking the right web host, the price isn’t the only measure.

To help you choose the right web host, here are some tips from us that you should consider:

Consider your Web Hosting Needs

The first thing that you should keep in mind is that you should have full knowledge of your web hosting needs. This starts, of course, by determining what exactly you are building. Is it a business website? Is it an online store? Is it a community of your users? Or is it an online product?

Be clear as to what exactly you are planning to do because each one has its unique set of needs, and different hosts would treat each need differently. One may offer services that are better for your needs, so make sure that you tell them exactly what you want to achieve.

Explore Security Features

Your choice of web hosting service provider should have a decent security offering. No matter what kind of project you’re looking into, you will definitely need strong security. But this is more critical if you store your customers’ information like their personal and financial data.

Make sure to discuss security arrangements with your web host options. Remember, a high level of security is not optional.

Check Server Uptime Record

When you discuss with different web hosting providers, make sure to ask for a server uptime record. This basically tells you how much in a period the server was able to remain online. Your choice of web host should have an uptime of 99% or better. You should definitely say no to a web host that has a record of less than 99%.

You should not risk your site to go offline every now and then. And that is what just might happen if you put the fate of your site in an undependable web host.

Look for Site Backup

Another thing that you should consider is what the contingency plan if your site crashes. Does your preferred web host offer backup that could help you get back up as soon as possible? If not, then you might need to consider another one that does. You could, however, also decide to do backups on your own instead. This may ease your worry of having difficulties in going online again.

You should put great importance on having a dependable backup plan in place. There is a risk of losing all your files if you don’t do this. It would cost you a lot to start over again, not just financially, but also in terms of time and effort.

Choose the Right Hosting Package

You should assess the totality of the web host package you’re getting. Again, some would opt for the cheapest package they can get, but again, it’s not just about the price. Check for all the inclusions in the web hosting package that you are being offered. For example, a package that offers a Virtual Private Server (VPS) may increase the package price, but it will definitely provide you a site with better overall performance.

That being said, it’s recommended that you take time to study everything on your web hosting package offer. You’ll have to know what you are getting so you do not fall victim to shady providers. Take your time to understand the entirety of the package, and ask your shortlisted options to explain to you your desired package.

Know your upgrade options

New sites usually get the most basic package – one that only has the minimum requirement to start a site. While this is not bad, you should already consider your upgrade options because it may come a time that you will need to upgrade and expand your website. If your web host provider has no upgrade opportunities, then it would be difficult for you to do so. Remember to think of the future and consider upgrades even when you’re just starting. Thinking ahead is never a bad idea.

Read Web Hosting Reviews

Another way for you to assess your web hosting service options is to read reviews. It’s best to know about the experience of previous and existing clients of prospected providers. It will help you know the ups and downs of the various options you have.

However, you will need to scrutinize the review as well because these reviews might be generated by the provider themselves. If you can, try to ask for sample websites hosted by your prospected providers and visit these sites yourself so you can check whether these sites are doing great.

Look for a Quality Customer Support

Often missed out by businesses that are just starting their website is the importance of customer support from the web host. It is very important though.

A decent web host should be able to provide the help you need exactly when you need it. You’ll never know when a need might arise so your web host should be able to provide you immediate support just as a problem pops out.

So when talking to a possible web host, make sure to ask about the support they provide. Some specific questions you can throw at them are the following:

– Is customer support available 24/7?

– How can you request for support?

– What kinds of problem can they solve?

Consider a Host Which You Can Grow With

While we already talked about how taking potential upgrades as a consideration early on, it takes more than that to be able to find a long-term partner.

As your business grows, so does your website’s needs. But again, it’s not just about upgrading your package. The web host that you should choose should be amenable to provide a mutually beneficial partnership with you – one that can really provide your needs even as your needs grow.

Take this into consideration even when you’re just starting as this will definitely come sooner or later. It’s best that you plan ahead so you won’t jump from one provider to another. It would be great to have a partner that you can keep for life.

On choosing your web host, make sure that you take everything listed above into consideration. A web host is truly an integral part of setting up a website so you will need to choose carefully. Always remember that choosing the right web hosting service isn’t just about the price – consider every aspect and decide based on how it fits your needs.

About the author: John Vuong is the sole owner of Local SEO Search Inc, an SEO Toronto company. John’s mission is to help local business owners improve their online influence so they can dominate their industry. With his business acumen and innate understanding of the local business landscape, John writes blogs that delve on how to customize SEO campaigns based on client needs.

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